Why Easter mailings are a particularly effective form of marketing
Easter mailings combine emotional messages with a tactile experience and are ideal for attracting the attention of customers during the Easter period. A mailing that conveys not only information but also sweet treats generates a significantly higher open rate and remains in the memory for longer. Confectionery creates goodwill, strengthens customer relationships and gives classic direct advertising a friendly, personal character.
Target groups & possible applications
Companies use Easter mailings particularly in customer service, sales, existing customer care, marketing agencies, finance and insurance companies, e-commerce and industrial communication. The products are ideal for seasonal letters, thank-you messages, campaign launches or as part of personalised direct mail. Easter mailings are particularly effective when direct, tangible contact with the recipient is desired – for example, in reactivation campaigns or individual Easter greetings for business partners.
Sustainability, low minimum quantities & fast processing
Sustainable materials are an important component of modern communication strategies. Many Easter mailing options are made from FSC-certified cardboard, recyclable components or more sustainable forms of packaging. Vegan confectionery is also available. Companies benefit from small minimum order quantities, in some cases less than 250 items, which is ideal for segmented target groups or test campaigns. Express deliveries and volume discounts complement the flexible planning.
Brand diversity: from Lindt to Ferrero
Depending on the product, the contents come from brand worlds such as Lindt, Milka, Ferrero, Haribo, Gabor or Klett. This allows mailing campaigns to be tailored to quality requirements, budget and target group – from price-conscious to premium-oriented.
Popular product types and their advantages
The Bunny Bag mailing box with Merci Together is ideal for high-quality letters and personalised Easter greetings. The Easter mailing box with chocolate Easter eggs combines a classic mailing format with an attractive, filled gift box and is ideal for existing customer campaigns. For compact, cost-effective campaigns, the mailing card with colourful mini chocolate beans is particularly easy to send and is suitable for large mailings and e-commerce inserts. All variants can be individually printed and create a direct connection between the brand and the recipient.
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Mailing card with 5 g of colourful mini chocolate beansfrom €1.69 | from 10 work days | from 100 pcs.
Easter mailing box with chocolate Easter mix and a printable insertfrom €6.25 | from 10 work days | from 50 pcs.
Easter mailing box with chocolate Easter eggs and a printable insertfrom €3.75 | from 10 work days | from 50 pcs.
Mailing box Bunny Bag Ei-ei-ei with advertisingfrom €5.01 | from 14 work days | from 100 pcs.
Mailing box Bunny Bag Lindt Bunny with advertisingfrom €5.88 | from 14 work days | from 100 pcs.
Mailing box Bunny Bag Lindt Mix with advertisingfrom €5.26 | from 14 work days | from 100 pcs.
Mailing box Bunny Bag Ritter SPORT minis with advertisingfrom 14 work days | from 100 pcs.
Mailing box Bunny Bag Merci Together with advertisingfrom €4.17 | from 14 work days | from 100 pcs.
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